In the 'Queenie' Trailer, the Struggle is Real
When Candice Carty-Williams published her debut novel, Queenie, in 2019, it was an instant best-seller. The novel had blurbs praising it from Candice Bushnell of Sex and the City fame to Roxanne Gay, and rave reviews from NPR and Book Riot alike. The story of a British-Jamaican young woman's coming of age as she tries to figure out what she wants out of life, working for a national newspaper surrounded by white middle-class British people of a specific type, the novel was unapologetically Black while also hitting the universal sense of having taken a wrong turn somewhere along the way.
Carty-Williams was quickly commissioned by Channel 4 to make a series based on her novel, and Netflix followed suit by hiring her to create a new work, Champions. However, due to the vagaries of the pandemic and the TV development process, the latter wound up arriving first, debuting in the U.S. (painfully undermarketed) in January 2024. One might assume that a contemporary series about Black British culture would do better on Netflix's algorithms than on Hulu, and a year ago, that would be true. But with Hulu's recent move under the Disney+ banner and the series arriving in the middle of Doctor Who's run, this might be one case where it's the right show on the right platform at the right time.
Fans of the novel can only hope, as the trailer for the series looks absolutely pitch-perfect. It also feels a lot more accessible to the average American viewer than Champion, which was a music feast but of a style most U.S. listeners aren't that familiar with.